These guys are not just your everyday ties. So don't be fooled by the "Standards" moniker to mean anything ordinary. These guys are anything but. They are your bread and butter. Your staple diet, if you will, for your neck. Bold. Flashy. Symbolic. Ultra Cool. These guys are the new "Standard" you should set your ties by. Claiming the new benchmark in the savage necktie world. Welcome to THE STANDARDS.