The Past : Look Books
Since his handsome self gallivanted onto the scene, we have created unique designs and styles for the modern gent. Predominantly seasonal, we opened our first range in Spring / Summer of 2012 with Only The Brave. Using the highest quality linens and cottons we created a unique self-tie design encorporating bold pastel colours with brazen patterned cottons. On certain designs we created a top-stitch spine, which has continued successfully with each campaign range and is now one of our signature features.
We followed this up with our sophomore Hunter Gatherer range. Moving forward with craftsmanship and engineering, these ties and chiefs were leaps and bounds ahead in terms of a cohesive campaign; greater quality fabrics and execution of newer 2.0 his handsome self patterns. Autumn / Winter 2013 never looked so good.
the Protagonists range of the Spring / Summer 2013 collection took his handsome self into the next phase of development and growth. Here was a concept so clearly constructed and executed, with the product and fabrics to match. Eight Great American Writers. Eight Great American Books. Eight Great American Protagonists. Sixteen Incredible Vintage American Fabrics. Eight luminescent bow ties.
his handsome self have been involved in many events and sponsorships. here are a few of them.